Tailor-made travel in Latin America
The new website presents the agency's destinations, circuits and departures with a richer visual system and clearer editorial structure.
Case study · Tailor-made travel
Terres Magiques: Webflow redesign, optimized UI/UX and SEO-ready
webflow redesign
Webflow redesign for Terres Magiques: a new CMS, clarified user experience, multi-step quote form and richer content.
project stackWebflowCMSSEOQuote forms
Measurable impact
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founded
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CMS collections
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preserved
Project context
Why this project, for whom.
Terres Magiques designs authentic and personalized trips in Peru and Latin America.
The new website had to evoke the feeling of travel while making offers clearer and quote requests easier to qualify.
Explore better, request a quote faster
The redesign improved navigation, clarified travel offers and created a smoother path from inspiration to a qualified quote request.
A strong visual design to create emotion
The design system was built to balance immersive visuals, reassurance and action, so visitors can project themselves into the journey while understanding the offer.
From concept to go-live
The project combined UX, design, Webflow development, SEO redirects and analytics so the site could launch on a healthier technical base.
Project highlight
The power of Webflow CMS
- Collections for circuits, destinations, departures and FAQs make updates faster.
- Global styles and components keep the premium identity consistent.
- Native performance and fewer plugins make the site easier to maintain.
- SEO settings, redirects, sitemap and metadata are handled without unnecessary complexity.
- Multi-step and conditional forms make quote requests more fluid and better qualified.
Business challenge
« Turn a dense WordPress website into an inspiring, fast and quote-oriented Webflow experience for tailor-made travel in Latin America. »
Before / after
Terres Magiques, a new era
The website moved from an aging WordPress experience to a more immersive, clearer Webflow platform built around quote requests.
Before
After
Product previews
A few key screens from the delivered product.
Project architecture
A stack designed to talk to your information system.
Front
- WebflowFront end + CMS
Core
- Webflow CMSCollections and templates
Information system integration
- SEORedirects, slugs, metadata
What we delivered
A clear scope, zero drift.
- 01WordPress-to-Webflow redesign
- 02UX/UI design for travel inspiration
- 03CMS collections for destinations, circuits, departures and FAQs
- 04Multi-step quote-request forms
- 05SEO redirects, metadata and structured content
- 06Analytics and launch support
What it produced
Results measurable.
- A more agile CMS for managing trips, destinations, departures, testimonials and FAQs.
- Multi-step quote forms that make conversion smoother.
- A healthier SEO foundation through redirects, metadata, slugs and structured content.
- A visual system that is easier to maintain over time.
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